Nov 25, 2024
5 MIN READ

From Text to Pickup: New Text-to-Order Feature For Restaurants

Have you ever considered how convenient it would be if your customers could place food orders over text? Instead of navigating through complicated websites and mobile apps or waiting for someone to answer a call?

Make this vision a reality with SoundHound AI’s new Text-to-Order feature. Similar to our phone-based Smart Ordering solution, Text-to-Order allows customers to place orders by interacting with an AI assistant. This feature also integrates with major POS systems like Square, Toast, Oracle, and Olo to automate food ordering from end-to-end.

Consumers Want Food Ordering Simplicity

Many consumers continue to call restaurants to place their food orders. However, the rising popularity of third-party food ordering apps indicates there are people who want to order without speaking on the phone.

That said, it is important to note that most consumers still prefer ordering directly from restaurants. They appreciate knowing that their money supports the restaurant rather than a third-party app.

This provides a strong business case for restaurants to launch their own digital alternatives to ordering food over the phone.

Source: Despite Digital Advances, 42% of Diners Continue to Call in Orders

To address the growing demand for digital food ordering experiences, many restaurants have developed mobile apps or launched websites, allowing customers to place orders with just a few taps or clicks on their screens.

Nevertheless, a substantial number of customers want to order food without calling, downloading an app, or visiting a website. So, how can restaurants bridge this gap?

Text-to-Order: A User-Friendly, Conversational Alternative

The new Text-to-Order feature from SoundHound AI offers a powerful solution to this challenge. With this feature, customers can text their food orders to an AI assistant using natural language.

Play the video to see how Text-to-Order works!

By using the new Text-to-Order feature, restaurants can:

  • Meet Customers Where They Are: These days, smartphone users spend a great deal of time texting. Our Text-to-Order feature allows customers to order from their favorite restaurants as easily as they text their friends.

  • Delight Customers With Conversational Experiences: In contrast with mobile apps that often feature multiple manual steps and complex menus, customers can use natural language to quickly text their order to the AI assistant.

  • Automate Transactions From End-to-End: If a customer wants to pay in advance, Text-to-Order also allows customers to pay ahead of time using SoundHound’s proprietary Pay App.

Text-to-Order AI Assistants Are Ready for Business

Let’s say it’s Friday morning, and a customer wants to order pizza to pick up after work. It’s early, so the customer’s favorite pizza restaurant is not yet open. However, the restaurant has deployed Text-to-Order, allowing the customer to place their order outside of regular business hours.

As the customer eats their breakfast, they send a quick text to the restaurant’s AI assistant that says, “I want to place an order for pickup at 6.” From there, the AI assistant would text with the customer to determine their pizza order, confirm the name for the order, and complete payment.

This scenario is a win-win. The customer has a seamless and delightful experience, and the restaurant captures a revenue opportunity outside of business hours.

One POS Integration. Multichannel Experiences.

Text-to-Order is the latest addition to our robust AI offerings for restaurants.

Our restaurant AI solutions are used by leading businesses like Chipotle, White Castle, and Jersey Mike’s to automate food ordering via phone calls and drive-thru, and to support employees with AI-powered assistance.

If a restaurant has already deployed one of our offerings, such as our phone-based Smart Ordering solution, they can easily add on our Text-to-Order feature, since one single integration with a restaurant’s POS system powers all our phone, text, and drive-thru ordering solutions.

By creating an AI-driven, multichannel food ordering experience, restaurants drive value across all areas of their business:

Get in Touch

Catering to evolving customer preferences and integrating AI across all food ordering channels helps restaurants create lifelong customers and drive long-term growth.

Are you ready to transform your restaurant’s ordering experience with AI? Connect with SoundHound’s experts to learn how our restaurant solutions – including Text-to-Order, Phone Ordering, Dynamic Drive-Thru, and Employee Assist – will revolutionize your business.

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